How to get plenty of iOS installs for your application? Before you decide on which social networks to use to build your app’s public persona, you have to decide what angle to start from. This means your social media voice must match your app’s personality. Who is your app? If it were a person, what would it sound and act like? When posting, use that voice consistently. If your app is edgy and “cool,” don’t bore your fans with bland business language. But if your app is geared towards young professionals, that business speak might suit your audience well. The social media platforms where apps tend to get the most attention are: Facebook, Twitter, Youtube, Pinterest.
In a recent blog, Store Maven goes on to expose that a significant determinant for the success of a feature placement is where the feature call-to-action appears in the App Store. Specifically, a narrow niche placement has a positive correlation on conversions. For example, iOS games that are featured in a particular category perform better than those featured on the App Store’s Today page. This observation is realistic if you consider that users who discover an app through a niche feature placement are using a more targeted search, whereas users who scroll through the Today page are a broad, nonspecific audience.
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If you have the necessary tools, you can even design a video for your app. If you don’t have the tools to make your video, you can hire a professional agency or find mobile specific video editors like the creators at Apptamin. And if you can, have your app subtitled and translated in several different languages. Reaching out to as many people as possible is key to increasing your download rate, after all. If you can draw positive reviews from fans of your app, you can see your downloads increase exponentially. Reviews that declare your app a valuable download or say it provides a great user experience are “testimonials” that let other users know your app is worth downloading.
The only way to earn more from your app, is if you get more organic traffic. This can be a very frustrating problem, because you’re up against millions of other apps on the market. We can make up with your struggle, in some very simple ways. We can help you with everything from App Store Optimization, to reach the very competitive Rank 1 on Any Keyword. With the right strategy and keywords in the right positions, you will surely get more money in the bank, and the more money you earn, the more keywords you can promote, which leads to an never ending circle of success. Read additional information on iosinstalls.com.