Heat logs company UK? The Place of Wood Fuel in the Heating Market: Before we discuss anything else, we need to explain what position wood fuel occupies in the heating market. Using the language of economics, wood fuel is an inferior good. Wood fuel is the least expensive way to heat your home, so it is what people tend to choose when other options become more expensive or when people face economic hardship. Throughout the last century and a half, we saw several demand spikes in the use of wood fuels. Almost invariably, they occurred when hydrocarbons became prohibitively expensive …